Spain Passes The Google Tax Spain passed a law that will give Spanish newspaper publishers the right to get paid from any site that links to them with what they deem a " meaningful " description of the content. It is important to note that this law does not apply to all publishers in Spain, only daily newspapers. From QZ.com On July 22 Spain passed a law (link in Spanish) called the canon … [Read more...]
The other side of Click Fraud
Krebs On Security took a look at the practice of click fraud that depletes a competitors ad budget. The practice is to run up the costs and maybe get them to blow their wad early in the day. I have spoken to people over the years who certainly felt their AdWords campaign was a waste of time and money. While many focus on click fraud on the AdSense side, it seems that the AdWords side is also a big … [Read more...]
Poll Results: “What Will Google Domains Market Share Of The Registrar Market Be A Year After Launch?”
The results from our latest poll question are out and most don't think Go Daddy should be crawling under their desk as one IPO analyst remarked. Google getting into the registrar space caused quite a stir a few weeks back. We had 240 voters and 19% do not see Google in the top 20. 13% see Google in position number 10 and 12 % see them in position number 20. What Will Google Domains Market Share … [Read more...]
Google Reports Earnings Stock Up in After Hours Trading
Google is out with their earnings for Q2 2014 Google Inc. reported consolidated revenues of $15.96 billion for the quarter ended June 30, 2014, an increase of 22% compared to the second quarter of 2013. Google Inc. reports advertising revenues, consistent with GAAP, on a gross basis without deducting traffic acquisition costs (TAC). In the second quarter of 2014, TAC totaled $3.29 billion, or … [Read more...]
New Stealthier Ads Are A Big Hit For Google
John Koetsier wrote a very interesting piece on Venture Beat on how the new look of Google ads is boosting click through rates. Back in March Computer World explained, Google is testing some changes to the way it displays search results, including a tweak to how it presents paid links that could throw off unsuspecting users. Paid links in Google's search results are marked today with a yellow … [Read more...]
Is SEO on the verge of extinction ?
Where is SEO Headed ? Andrew Edwards wrote an article on Click Z asking the question, "Is SEO dead ?" Edwards seems to believe that Google taking away the keyword data makes SEO less valuable as a major support system has been taken away. Edwards points out that it is in the best interest of Google to try to undermine SEO, There is no good reason for Google to stop trying to stamp out SEO, … [Read more...]
Google Wants Your Opinion On How They Should Implement “Right To Be Forgotten”
Google's Advisory Council is asking the public on how they should implement the EU court required "Right to be Forgotten" The question Google is asking is: "How should one person’s right to be forgotten be balanced with the public’s right to know?" ""A recent ruling by the Court of Justice of the European Union found that European law gives people the right to ask search engines … [Read more...]