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TheDomains.com

By the numbers – 3L.com sales down over $5m in 2019

January 3, 2020 by Raymond Hackney

Three letter .com

Three letter .coms had a down year in 2019 vs 2018. Dollar volumes were down over $5 million in reported sales. 2018 had ICE.com at $3.5 million and DXL.com at $1,150,000. 2019 only brought about 1 seven figure sale with EKO.com at $1.5 million.

Three letter .com reported total sales have been fewer over the last couple years. 836 total reported sales over the last 5 years (167 a year on average), with only 168 over these last two years.

2018

92 Total Sales
$10.1m Dollar Volume
$109.5k Average Price
$3.5m High Price

2019

76 Total Sales
$4.7m Dollar Volume
$61.6k Average Price
$1.5m High Price

Data courtesy of Namebio

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Filed Under: 3L.com, Domain Sales, Domain Trends

About Raymond Hackney

Raymond is a writer, domain trader and consultant based in Pennsylvania. Raymond is the founder of 3Character.com and TLDInvestors.com.

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Comments

  1. Rob Monster - Epik.com says

    January 3, 2020 at 4:45 pm

    Sorry, NameBio is Swiss Cheese folks.

    Epik alone did 7 figures of 3N sales in Q4 alone.

    It is fine to use it for comps but to use it for market sizing is folly.

    • VR says

      January 3, 2020 at 4:51 pm

      I think this post was about 3L.com and why don’t you report, all that matters is what’s reported. I did 8 figures alone in 2L.com in q4 I just can’t report them sorry.

      • Rob Monster - Epik.com says

        January 3, 2020 at 5:21 pm

        That’s not the point.

        The point is that growing numbers of sizable transactions are clearing through:

        – Private transactions
        – Crypto transactions
        – Non-reporting marketplaces

        It is fine to say that the averages went down. NameBio is after a sampling protocol, however to use it for market-sizing is nonsense.

        This does not take away the utility of NameBio as a comp database. I am simply reacting to its use as if it is some kind of census. It is not, and never was. The gap just gets wider.

        • Frank says

          January 3, 2020 at 5:41 pm

          You can spin it anyway you like, all that matters is reported transactions. Anyone can say they did 7 figures in sales in a quarter, without proof who cares? I don’t believe it, you can’t make me believe it unless you show it. End of story.

          • rathead says

            January 3, 2020 at 9:42 pm

            he said 8 figures.

          • Jack says

            January 4, 2020 at 7:06 pm

            You don’t need to believe anything or anyone. imo belief is an awful word used to justify baseless opinion. When you say “you can’t make me believe” it implies that you are unable to use your own intellect to grasp true reality, instead you want others to spoon feed ‘proof’ (which in this case you know can never really be provided) otherwise you are determined to construct your own version of reality by filling in the blanks with facts that suit you. Isn’t it better to simply say “I don’t know”, because as much as we would like to have it, proof in all regards can never really be provided. Rather that saying “Thanks Rob, but I really find it hard to accept that number of undeclared transactions because …” you resort to attacks because you and others like you feel small and are thoroughly incapable of fair and decent communication.

            I can only trust what Rob has stated is somewhat accurate because I know there are always going to be private transactions. It may be somewhat less useful because the sales are undeclared, nevertheless it’s useful to know the various reasons why off-record sales are done and that others can share to the best possible extent an overall figure. I’d glad to have some information in that regard instead of nothing.

    • Mark Thorpe says

      January 7, 2020 at 2:05 pm

      The supposedly Swiss Bank Of Domain Names is more like Swiss Cheese than Namebio is. It doesn’t smell too good either.

  2. Snoopy says

    January 3, 2020 at 4:55 pm

    LLL.com market has crashed, prices are down 70-80%. Minimum now around $10k.

    • Domo Sapiens says

      January 5, 2020 at 8:40 am

      For sure for the non-premium market…
      Domains with ‘no significant meaning’ have no end-user interest, they are basically trading cards among domainers…

  3. Nether says

    January 3, 2020 at 4:57 pm

    I am pleased to let everyone know I started 2020 off with a 9 figure sale, I won’t be able to announce anything about the deal, but please believe me. I can say it was a .com.

  4. El Agamirza says

    January 3, 2020 at 5:23 pm

    You have the average for 2019 wrong.

    quote: “76 Total Sales
    $4.7m Dollar Volume
    $173.6k Average Price”

    • Raymond Hackney says

      January 3, 2020 at 5:38 pm

      Corrected thank you, I posted the standard deviation when I was copying notes. Thanks for the comment.

  5. Savior says

    January 3, 2020 at 6:16 pm

    There are a limited number of 3L’s. Many sold and are off the market and less available inventory now for wholesale prices. Of course theres a slow down but doesn’t mean they are less valuable.

    • Ethan says

      January 3, 2020 at 10:22 pm

      Good point! I think your insightful opinion can be applied to new gTLD and ccTLD as well. Some people claim that these TLDs are becoming less valuable because there is a slow down in their domain sales. That claim is not true, in the light of your insightful opinion.

      • Snoopy says

        January 4, 2020 at 1:11 am

        Stop the BS, there is near no demand for new tlds.

        For LLL.com the demand is very limited compared to the number for sale. Huge numbers have washed back on shore from China.

        • Ethan says

          January 4, 2020 at 1:58 am

          I suggest that you stop the nonsense that there is near no demand for new tlds.

          • Snoopy says

            January 5, 2020 at 1:24 am

            How many have you sold Ethan?
            Answer: zero

          • Ethan says

            January 5, 2020 at 9:40 pm

            Desist from misleadingly associating the number of my sales with the trend of the tlds.

          • Matt says

            January 7, 2020 at 2:38 pm

            Snoopy, well we know you are incapable of selling new Gs (even .coms from what I read), but many of us have shared our successes and you pretend you haven’t heard or read it.

            Luddite!

            (My new word of the day, thanks Charles)

  6. BullS says

    January 3, 2020 at 6:28 pm

    Good, keep on crashing
    Burn baby burn
    Yea,I will buy your 3L for 1K cash just like I bought 4L for 10$

    • Snoopy says

      January 4, 2020 at 1:15 am

      Not sure what you are talking about given the current minimum is $10,000.

  7. Mike says

    January 3, 2020 at 7:54 pm

    Are all of Nat Cohen’s sales disclosed, this would be a large piece of the pie if they are not, Namebio is very surface level as Rob mentioned. I can’t speak of his own sales, but there is a lot that is not reported guys, take any numbers with a grain of salt.

    • Frank says

      January 4, 2020 at 12:20 am

      Of course there are unreported sales that exists in every facet of industry. So what matters is what we can actually see, and 2019 vs 2018 was down. End of story.

      • Matt says

        January 7, 2020 at 2:40 pm

        What matters is people purposefully misrepresenting the “data”.

        It is extremely deceitful and I’ll continue to call out Schwartz for his tweets.

  8. Sam says

    January 4, 2020 at 5:58 pm

    If anyone wants to get rid of any LLL.com get in touch with me.

    I am looking to buy good lll.com or lll.co.uk

  9. Winston says

    January 5, 2020 at 12:54 am

    3L .com is not crashing. There are fewer 3L and 4L .com available for sale AND reported. New gTLD may get there someday, or maybe not. But first people have to be familiar and comfortable with the new extensions. Old habits are hard to break, and will take time for New gTLD’s to be popular, eventually.

  10. Snoopy says

    January 5, 2020 at 1:27 am

    It has already crashed. Prices down 70%-80%.


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