The domain name MutualFunds.com found a new home, selling for an undisclosed amount to an anonymous buyer, after initially crossing the auction block as part of Heritage Auctions inaugural Domain Name & Intellectual Property Signature® Auction, which has recorded well in excess of $1.5 million in total sales so far since the live event in New York on Nov. 21.
“While we cannot reveal the details of the transaction, we can say that the seller was seeking an offer in the $1 million range plus 15% Buyer’s Premium,” said Aron Meystedt, Founder and Director of the Domain Names and Intellectual Property category at Heritage, “and that both buyer and seller are very pleased with the negotiated deal.”
The auction has also seen several more significant post auction buys on premium Domain Names, including QR.com and Dayton.com, joining key names like XZ.com, Animation.com, Hemisphere.com and BusinessPhones.com, which all sold during the live auction.
The auction in New York in November marked the first time that a major, mainstream auction house entered the market for domain names.
“All things considered, we thought the live event was a relative success,” said Meystedt, “and the enthusiasm we’ve seen post-sale, with the high-end transactions that have taken place, points to the emerging confidence that Domain veterans, new investors and end users are placing in the category and in the Heritage Auctions platform.”
Heritage Auctions is the largest auction house founded in the United States and the world’s third largest, with annual sales of more than $800 million, and 800,000+ online bidder members. For more information about Heritage Auctions, and to join and receive access to a complete record of prices realized, with full-color, enlargeable photos of each lot, please visit HA.com.
Domo Sapiens says
Whoa!
Domo Sapiens says
the Duke @ Dnjournal just reported another great DOT COM sale
” Fix .com has been sold by WebsiteProperties .com for a cool $850,000″
AM Radios selling Like they’re going out of style.
ontheinterweb says
hmmph.
crazy all these .com’s are selling when you can buy thousands of other TLD’s…. that must mean…… well, nothing really since new gTLD’s havnt even started to come out.
Louise says
lol, @ontheinterweb! But ccTLDs sure have profitted from the excitement, re-launching as generics.
Louise says
Congrats to Aron Meystedt, Heritiage Auctions, and to the buyers of premium domain names in the first ever major auction house event.
Jon Schultz says
Congrats as well. All we need now is some UDRP reform and the DN aftermarket could become quite phenomenal.
GenericGene says
Any Generic Dot com Directory Domain Is Worth $1 Million Plus ~~~
Abhiram Kanchanapally says
Great to know this. how about godaddy auctions?