Oink.com With Trademark Sold For $57,500

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TechCrunch.com is reporting that Virtual Piggy, a payments service aimed at minors is today rebranding as Oink after buying the domain, trademarks and social marks from Milk (not Google) for $57,500.

Founder and CEO Jo Webber is quoted as saying “the company found that 66% of it users were already over the age of 13, “Piggy” sounded too infantile but “Oink” lets them retain some of the branding association with piggy banks while sounding more punchy in a way that will resonate better with the the older end of the youth market”

Oink, has raised about $25 million in funding.

You can read the entire story here

About Michael Berkens

Michael Berkens, Esq. is the founder and Editor-in-Chief of TheDomains.com. Michael is also the co-founder of Worldwide Media Inc. which sold around 70K domain to Godaddy.com in December 2015 and now owns around 8K domain names . Michael was also one of the 5 Judges selected for the the Verisign 30th Anniversary .Com contest.

Comments

  1. Ryan Jenkins says

    Virtual Piggy acquired the domain name oink.com from successful entrepreneur and founder of DIGG Kevin Rose, who had previously used the name as an app for business-evaluation services. Company has a value of $130M in terms of market capital.