Famous Four Media issued a statement on the ICC decision granting an objection to Famous Four Applications for .Sport, finding that the other applicant for the gTLD. Sport, SportAccord represented the community of Sports, saying that they intend to “rigorously pursue  all available legal avenues available to it to have the decision independently reviewed by ICANN and/or others as the case may be, and reversed.”

We found the decision pretty shocking ourselves; to find the one group which i would venture to say 95% of the world’s population never heard of (including myself) represented sports, well its a pretty wild decision which you can read here.

Famous Four Media and its applicant dot Sport Limited maintain that the word “sport” is understood by everyone to be a totally generic word and should not be claimed by one undelineated “community”.

The decision strikes right at the heart of the concept of freedom of expression, and significantly erodes transparency and predictability in the gTLD program. In particular, it confirms the concerns expressed by the NCUC at the time of the formulation of the ICANN Final Report in 2007 and the subsequent rules in the Applicant Guidebook , that the community objection process could be hijacked by competing applicants.

The Panellist demonstrates a large number of inconsistencies from both procedural and argument points of view, poor conclusions and displays a perceptible bias towards the Objector even prior to any conclusions being drawn. For example:

“it is the Appointed Expert’s view that the level of global recognition of any institution should be analysed within the context of the community that such institution is claiming to be a part of, not the public in general.

” This argument is entirely circular, in that it presupposes a community exists, and not in keeping at all with the Guidebook, which clearly denotes one factor for standing as “level of global recognition” the Objector] acts for a preponderant part of such community” (at paragraph 74).

Sports play a part the lives of nearly every human being on the planet – nearly 7 billion people. It is not exclusive to Olympians or global or national federations. To assert that SportAccord acts for a preponderant part of the sport community has no basis in fact.

The fact that the media (which may constitute a different community) or viewers are unable to be part of this association is irrelevant to consider Objector as a delineated community. Otherwise, no community could be recognized under the ICANN gTLD proceedings since it would be easy for any Applicant to find secondary or not closed-related members outside ofit.” (at paragraph 106).

This statement is clearly a non sequitur. It is not difficult to conceive of communities which are exclusive, and in all cases these do not consist of generic words like “sport.

The term “community” is defined at paragraph 4.2.3 of the Guidebook, as having “evolved considerably from its Latin origin – communitas” meaning “fellowship” – while still implying more of cohesion than a mere commonality of interest”.

Famous Four Media is disappointed that the Panelist fails entirely to take into account that the objector is a competing applicant merely trying to game the system, and avoid the more rigid scrutiny of the Community Priority Evaluation process. Famous Four Media simply cannot see how those involved in or interested in sport are better served by the delegation of the gTLD to a sports federation with no experience in the operation of a gTLD and the stability and security of the Internet name space coupled with amorphous registration policies. Indeed, the Panelist himself said “ even though SportAccord has not proved that dot Sport Limited will not act (or will not intendto act) in accordance with the interests of the Sport Community, the Appointed Expert considers thatthis is only one factor, among others, that may be taken into account in making this determination.

Conversely, the Appointed Expert sees a strong dependence of the Sport Community on such domain name

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” This is the wrong test. What he is in effect saying is that the .SPORT gTLD should be delegated: just not to dot Sport Limited. This was not his decision to make. Citing the Olympic movement’s prime message http://www.olympic.org/sport-for-all

“Sport for all,sport belongs to everyone;” it is Famous Four Media’s unshakable belief that this statement is true and just and that is why Famous Four Media appliedfor an open TLD – a top level domain that is open to everyone and offered to everyone on a leveland equitable basis.

Trying to claim ownership and representation of sport is akin to claiming representation for the human race.

Famous Four Media shall pursue rigorously all available legal avenues available to it to have the decision independently reviewed by ICANN and/or others as the case may be, and reversed.””