Last week Andrew from DomainNameWire asked in a blog post “Whats The Market Size For A Top Level Domain”. The post basically asked where are the new gTLD’s going to get their registrants from, so I thought I would join the conversation.
Here is where I see registrations for new gTLD’s coming from:
Domainers
Yes I know existing domainers think all new gTLD’s are crap and will all wind up like .mobi domains from an investment standpoint and that .com is king and always will be.
Having said that being a domainer since 1997 and having daily interactions with domains on TheDomains.com for soon to be 7 years, I can say when domainers see new opportunities, they are going to jump in.
Obviously not in every extension and not with the dollars that were in the market a few years ago, but when extensions like .NYC or .Web and a few hundred more come around and they see a really good name sitting their for a $20 registration fee they are going to grab it.
Despite the noise, domainers are going to play in the new gTLD space.
New Domainers
The new gTLD’s with the unprecedented marketing that’s going to hit the online and offline media is going to create another wave of domain investors.
Of course there are tens of million of people that “missed” the huge play in domains from the mid 90’s and after the .com bubble to 2005.
Tens of millions of people either didn’t get the value of domains and passed on domaining the 1st time, were too young and missed it, were in developing countries which didn’t have internet access at the time.
There are plenty of people that will look as new gTLD’s as the next gold rush rightly or wrongly and will be playing
Civic Pride
For the first time cities are going to get their own TLD’s. Cities like NYC, Miami, Boston, London, Paris, Berlin, Brussels to name a few, live and work in their city and as they root for their sports team and otherwise “represent” their city, people will be registering domain names so they can feel like the have a stake in the community and will take advantage of having an online presence associated with their home town.
Defensive Registrations
There is no doubt there will be a LOT of defensive registrations. The amount and percentage of total registration is going to vary greatly by the extension.
.Sucks certainly will have a huge amount of defensive registrations (if its overcomes GAC advice).
When people chat about defensive registrations they usually are talking about large corporations protecting their trademark and while these companies will be engaging in a lot of defensive registrations a lot of small companies, businesses and people will be doing defensive registrations as well.
For example I would be crazy not to register theDomains.blog, berkens.blog, thedomains.sucks, those are defensive registrations.
I’m not going to do hundreds of these but i’ll probably have 10 or so.
That is one person, one blog.
If you owned a business in New York wouldn’t you register you name.NYC.
There are some 252 million domain names registered as of the last report even if 1% of those domain owners opt for a defensive registration its over 2,000,000 registrations, however I would say that if anyone is aware, concerned or protective or their name, business, company or website to register a defensive domain they will do more than 1.
Upgrading Domains
You see it all the time that companies upgrade their domain or rebrand to a better more relevant or brandable domain
Here are the extensions I think you can see some bleeding over to the new gTLD’s:
.Net
There are over 15 Million .net domain names.
Why?
Pretty much because it was one of three original TLD’s and people used it for a default when their .com choice was taken, but what will .net mean in a world of 1,000 new extensions?
Not much
I expect a lot of bleeding from .net.
ccTLD’s
I think you will also see a lot of movement away from some ccTLD’s that do not rank on Google outside of the sponsoring country.
Unless you restricting your business to only having customers inside the country of residence then there really no reason to use a ccTLD, since Google does not include your ccTLD site to searches from outside your country.
New gTLD’s will have the opportunity to rank worldwide, something that very few ccTLD’s do.
Long tail .com’s
If you have a crappy or long .com you might be better off registering a shorter more on point domain name.
Unexplainable, Horrible, Pigeon, Shit Registrations
If you have ever gone through a drop list of .com’s or even a ccTLD like a .me you will find a ton of unexplainable, horrible domains, typo’s, misspells, domain names that simply don’t seem to have any meaning whatsoever but people register them. These types of domains were broadly classified as Pigeon Shit by Domain Rick Schwartz.
Here are some dropping domains from the .me registry from Godaddy:
| ysmin.me |
| partystart.me |
| downloadlagu.me |
| contigo.me |
| juegosdepeinar.me |
| sceko.me |
| seks-izle.me |
| fullmusicas.me |
| ipv4.me |
| lethean.me |
| cbtv.me |
| jillianestrellado.me |
| vnz.me |
| apartmanijasmina.me |
| 6777.me |
| dressstyling.me |
| octopus-grijanje.me |
| tinytail.me |
| connecte.me |
| dowload.me |
| wenyue.me |
| brockwoolf.me |
| guildwars2.me |
| itsaboutyouand.me |
| jeremydavis.me |
| leonardovalerio.me |
| ovconsulting.me |
| prostituoitu.me |
| vjencanice.me |
| awarehealthandfitness.me |
| friends4u.me |
| ladybear.me |
| marcoromero.me |
| mykickasslife.me |
| aqiao.me |
| jotaylor.me |
| 69fantasies.me |
| bobbielee.me |
| loledon.me |
| mydhaka.me |
| sharkandhamster.me |
| studiously.me |
| teini.me |
| pornon.me |
| rethynk.me |
| kozmetickisalonduda.me |
| minsamjackson.me |
| mr0.me |
| pkkanjondrage.me |
| semeimei.me |
| alifei.me |
| almanyasohbet.me |
| danielleceleste.me |
| groan.me |
| joshthebear.me |
| juegosdehacerpasteles.me |
| lafemme.me |
| overtheedge.me |
| tatto.me |
| wy5.me |
| bestije.me |
| etsu.me |
| jeevan.me |
| mnaxe.me |
| orate.me |
| renatonegrin.me |
| share4.me |
| socialifi.me |
| thaimart.me |
| thebestway-to.me |
| vdc.me |
| winechit.me |
| xiaojie.me |
| yourporn.me |
| zayedbaloch.me |
| adivine.me |
| apartmanidabovic.me |
| bibs.me |
| bluetis.me |
| breakwaterstructures.me |
| buydesignershoes.me |
| damagedone.me |
| donchampion.me |
| emilyteogoralewskibetogetherwith.me |
| eventworks.me |
| fotogram.me |
| freeebooksfor.me |
| greenarchers.me |
| igiveto.me |
| ilme2012.me |
| jut.me |
| kazador.me |
| larsfarmer.me |
| latestfashionablewomenshoes.me |
| letsexplore.me |
| lifetimepad.me |
| locationsf.me |
| myinnervoice.me |
| opl.me |
| pyrofun.me |
| telli.me |
| twiends.me |
| watchgalaxy.me |
| willcheung.me |
| xuantruong.me |
| zxcvbnmlove.me |
| acidraineffects.me |
| adamjamesford.me |
| airmass.me |
| albedoeffect.me |
| arcticcirclegeography.me |
| babosas.me |
| beachberm.me |
| best-offers.me |
| bho.me |
| birdfootdelta.me |
| byway.me |
| caseszarwark.me |
| chinookwind.me |
| dissolvedload.me |
| donotread.me |
| dougbusch.me |
| eliezerdiaz.me |
| emlog.me |
| fashon.me |
| fluvialabrasion.me |
| follou.me |
| gondwanaland.me |
| hexiang.me |
| ienforce.me |
| innercore.me |
| isogonicline.me |
| isustain.me |
| kizlarla.me |
| kubian.me |
| lide.me |
| myeye.me |
| mynameisgregg.me |
| prepareforhurricane.me |
| presenthuang.me |
| rachelreardon.me |
| snippify.me |
| soilinfiltration.me |
| streamcapacity.me |
| theguardiansofeden.me |
| ufucking.me |
| urw.me |
| waterhydration.me |
| winddeflation.me |
| 15secondsoffame.me |
| 7thsense.me |
| adiabaticooling.me |
| adiabaticwarming.me |
| aerialphotograph.me |
| aggredationprocess.me |
You get the idea.
There will be these type of unexplainable registrations that will come in all extensions of course varying in quantity by the TLD. While we can’t explain why these types of domains are registered, they are and the new gTLD’s will get them as well.
Growth Of the Domain Name Space
As we previous said there are some 252 million domains registered in a world with over 7 billion people and there are 33 million businesses in the US alone.
So lets say there are 1 billion businesses in the world there is a potential pool of 8 billion URL (assuming just 1 per person/business) and 252 million domains registered with basically 1/2 of them being .com’s/.net’s
You can do the math.
The world is not going to get smaller, population growth is not going to stop, internet access will continue to grow around the world.
There is huge potential for growth in domains and there are not 1 billion good .com addresses available.
@Berkens
You said: “I expect a lot of bleeding from .net”.
Think about that statement for a minute. NET is abbreviation for Internet, and Network. If .net will not make it, and will shed a lot of registrants, why would the new gTLDs make it? .net is as good as it gets for none .com. The best of the ngTLDs will be similar abbreviations such as .App
You contradicted yourself Berkens. If .net will shed a lot of registrants, they will head to .com because they’ve learned their lesson. Once bitten, twice shy.
@Berkens,
I wanted to make another point on the long list you provided for “pigeon shit” registrations in .me
Those people are clearly registering those names for reasons that you and I are not privy to. Believe it or not, there thousands of languages, if not millions, and similar numbers in cultures on earth, each yielding a name. Now, there are billions of imaginations as well, to boot in human nature. Each person letting their wit take them to the zenith of their imagination. I wouldn’t be too quick to condemn intentions and names.
Besides, .com is inexhaustible. Take for instance your name, Berkens.com is taken, but MrBerkens.com is available right now for hand registration. The latter may not be as valuable as the former, but it is still something. If you want Mr.Berkens.com you had better hurry and register it.
I don’t speak Spanish, but juegosdepeinar.me looks like “Game of Combs”. Could be a clever pun.
Domenclature.com
“Those people are clearly registering those names for reasons that you and I are not privy to”‘
Agreed
That is why all the domain industry folk who stood buy without taking a stake in the new gTLD registry game missed out on a huge opportunity.
I think I have been telling you folks that for over 3 years now
Domainers – This is probably true. However there are only so many fools to sell snake.oil to. With so many hucksters trying to sell their products the capital won’t go very far.
New Domainers – See above.
Civic Pride – Maybe, but I have my doubts. In the US .COM is the de facto ccTLD even with .US existing. There has been very little “civic price” in .US. I think there is even less of a point in countries with a dominant ccTLD.
Defensive Registrations – Without a doubt. This will be the primary business model of many of new extensions. The old playbook – 1.) Create a threat 2.) Offer to sell TM holders protection from that threat. It worked very well with .XXX. However, with so many new extensions coming I doubt TM holders are going be playing this game as much as in the past.
Upgrading Domains – “Upgrading” from an extension that is well known to an extension that has no awareness? That does not sound like much of an “upgrade”
.Net – This is an original extension with 15M regs that has wide awareness, usage and credibility. It is synonymous with the internet. Yet somehow a bunch of lesser options are going to replace it? You better warn the .web applicants. That is a lamer .NET in every way. If .NET is going to “bleed” then .web is DOA.
“As we previous said there are some 252 million domains registered in a world with over 7 billion people and there are 33 million businesses in the US alone.
So lets say there are 1 billion businesses in the world there is a potential pool of 8 billion URL (assuming just 1 per person/business) and 252 million domains registered with basically 1/2 of them being .com’s/.net’s
You can do the math.”
You really expect people who don’t have a domain at this point to rush onto the internet because the appeal of the new extensions is too great to avoid?
People who are coming online at this point are more than likely going to register what they know, not some obscure new extension.
Brad
“Think about that statement for a minute. NET is abbreviation for Internet, and Network. If .net will not make it, and will shed a lot of registrants, why would the new gTLDs make it?”
Thought I would chime in here and correct the above statement for Domenclature. .net does NOT stand for internet. It only stands for Network which was intended for online networks or networks of people or companies, etc. Wanted to make sure that was clear. Many corporations have their DNS registered in .net for that reason and it was not originally intended to be used in the same manner as .com (Commerce) or .org (Organization).
That is also a good justification for what Michael is describing above and the bleeding that may occur, etc. Also to Michael’s point about world wide growth which I commented on Andrews post as well…..for those that think that the new TLDs are here to take business from the .com, that is unlikely to happen initially, however, I would not rule it out over the next 10-15 years. From other extensions? probably most of them will see more immediate pressure when new TLDs come out for sure.
But remember, this is not about providing 500 – 1000+ new TLDs to a stagnant market, this is about supplying new industry, category, Brand, and keyword specific domains for the ever expanding worldwide internet market. The above may be true if everyone has a domain and is using it and there is no more growth in the market. Quite the contrary, the internet is projected to double in users and quadruple in traffic by 2016! Although the US market is about 78% penetrated with internet users, Asia is only 27% penetrated, Africa is only 16% and even Latin America and the Middle East are only in the low 40% of internet users. In summary, only 34% of world wide possible internet users are online as of the end of 2012. And as our world population continues to grow, there will always be opportunity for new internet users, etc.
Whats more astounding are the world region internet growth rates since 2000. Africa’s growth rate is 3600%, Asia is close to 900%, Latin America is 1300% and even North America grew at 153% over this period. That’s not little water hose – that’s a the Hoover damn and it wont be turning off any time soon.
So to put this into perspective for everyone, as new regions turn on and expand their broadband and wifi connectivity, as more kids learn about designing websites and as more individuals build more online businesses world wide, there will be a place for many many new domains in these new categories. It’s just going to take some time for the world to catch up with the concept and for the concept to catch up to the world.
@Berkens
We are launching DomainingLive.com Beta, and in the program line up by 2pm pacific is a tribute to the domain king Rick Schwartz which you and Monte participated in, Check it out now at DomainingLive.com
I will be asking you, Monte and other industry giants to host a one hour show live in the near future (compensated). The line up we have now is just for the Beta.
DomainingLive.com
@Monte: Thanks for the data and opinion.
Michael
1. Which gTLDs did you apply for?
2. Will ICANN give the new gTLD registries permission to allow customers to preorder and pay for their domains prior to the official release date?
3. I have seen some companies such as United Domains allowing customers to preorder and was curious if you think that these companies will actually have success in registering the names that we preordered with them?
4. We all know that you will be promoting the new gTLDs by using .com names. Can you give some examples of .com names you will be using in your marketing campaign to promote the new gTLDs when they come out.
Todd
1. None
Through RightoftheDot.com we will be working with some registrars in the sales of premium domain and other consulting services but I didn’t apply for any directly
2. New gTLD registries can sell or allocate some founders names prior to the official release date as always.
3. Preorders at this point are 100% meaningless.
You get nothing, you are entitled to nothing and cost you nothing.
4. see answer to 1 above
good post dude.
and well the the person who said: “besides, .com is inexhaustible.”
cause you want it to be. why are you trying to make that a reality?
inexhaustible compared TO WHAT?
there are 1,000 TLD’s coming… probably time to stop discussing that .com COULD be inexhaustible if there wernt 1,000+ TLD’s coming but you need to ask yourself, inexhaustible COMPARED TO WHAT?
the people saying long tail domains wont fall out of favor (at least a little bit) have lost their edge and should just retire.
i get the impression some people following the domain situation are tired, cranky, and want to go to bed… and thats fine because once you’ve got it right enough times and made enough money to be successful thats great… you dont owe anyone anything… you dont have to maintain a level of interest just to be seen as some “guru” by people if you really arnt interested anymore.
but the people whistling by the sidewalk like nothing is about to change is funny as hell. comparing it to .mobi and past TLD launches is desperate.
i get the impression some people following the domain situation are tired, cranky, and want to go to bed…
that me
Zzzzzzzzzzz
am so sick and tired and sick and tired of talking about this who knows what can happen.
It is all ASS-sumptions, let it be and let it be.
As Master Bruce Lee said– Don’t think, Feeeeeeeeeeeeeeeeeeeeeeeeeeel
You seem to be a very big proponent of the new gTLDs. Just curious why didn’t you apply for any yourself like Schilling and others did? It seems like even a lower level name will still have a shot at making some money.
@todd–because MHB is one “old” smart sneaky cookie.
HE knows a good deal when he sees one and know when to back off. He can outsmart a croc any day any time.
RE: #BullS – “am so sick and tired and sick and tired of talking about this who knows what can happen.”
you’re reading a blog about domains you idiot.
My Master Bruce Lee says…breathe breathe deep deep, inhale exhale, think Ocean Ocean…do not let anybody of insignificance piss me off.
Words have no feeling, ignore the cyber-bullies as they will be punished.
are you drunk, on drugs or autistic?
everything you say write on here is like a 5 year old trying to be funny. is it really possible somebody actually has such a horrible sense of humor?
i dont get the angle.
are you drunk, on drugs or autistic? yes yes yes and more yes
But I will never give in to the cyber-bullies like you.
Back to you-pako
“Upgrading Domains
You see it all the time that companies upgrade their domain or rebrand to a better more relevant or brandable domain
Here are the extensions I think you can see some bleeding over to the new gTLD’s:”
Logically it makes sense, but I’ve rarely seen it happen.
Great example is .tv
Why didn’t the major tv networks/cable channels switch from .tv to .com? Made perfect sense to me: abc.tv, nbc.tv, cnn.tv, espn.tv.
What about video sharing sites? vimeo, youtube, dailymotion stayed with .com
I’m not sure about some of these arguments:
“I think you will also see a lot of movement away from some ccTLD’s that do not rank on Google outside of the sponsoring country.”
Most businesses using ccTLDs (rather than repurposed ccTLDs) are using them because of their local impact and presence. They are not really interested in the market outside of that country. (This is partially addressed below.)
“Unless you restricting your business to only having customers inside the country of residence then there really no reason to use a ccTLD, since Google does not include your ccTLD site to searches from outside your country.”
The sites may not be high up in the results but the may well be there. However most sensible businesses that want to rank outside their ccTLD market for their business will use .com and this is unlikely to change in the short term.
The .eu ccTLD was pitched in such a manner as a ccTLD for the European Union. However it failed to achieve this goal and was massively overspeculated to such an extent that natural development was killed off. In real terms, .eu only occupies about 5% (typically less than 2% for some) of the domain footprint of most EU countries. Some of the East European countries almost prefer .eu to .com but in real terms, in the core EU countries, the .eu is not used as a primary brand. Growth in the German .eu registrations stalled last year and the German share of .eu is shrinking (according to this morning’s figures.)
[quote]New gTLD’s will have the opportunity to rank worldwide, something that very few ccTLD’s do.[/quote]Perhaps there is a rarity value for developed websites in the new gTLDs but if they follow the typical pattern of recent new TLDs and repurposed ccTLDs like .co ccTLD then most of the domains will just be parked on Godaddy’s undeveloped domain landing pages, on PPC parking or on holding pages. Development outside of the ccTLD/com axis tends to be lower and unless there is an overwhelming argument to shift from that ccTLD/com axis then most businesses will not develop websites in the new gTLDs. (The city TLDs may have such an overwhelming argument in their favour as they are highly localised.)
Todd
Are as I said RightoftheDot.com will be working with some new gTLD registries as a consultant and advisor and will be brokering premium new gTLD domains.
We did not apply on our own gTLD’s since we didn’t want to have a conflict or have clients think (as they naturally would) that we were working on our strings more than the clients.
If we compare this to the gold rush then history shows that most who got an early start made a lot of money… those who came years later weren’t anywhere near as fortunate. Except for those who sold the picks, shovels, pans, etc. Which is what the gTLD registrars are… the ‘tool suppliers’ for those late to this already very mature and well-mined gold rush.
Grim, last i checked they still accept pick-n-shovel money at the grocery store.
they wont ask if its “end user TLD sales” or registry>domainer sales.
stated differently, people can spend their time talking shit about something that is going to make people money or find a way to insert theirselves into the situation and make some of that un-spendable, scarlet red letter, pick and shovel money.
but i dont know.
Tech has taken so many new twists and turns in recent years, disrupting previous established industries, the new gTLDs seem appropriate as a choice alongside ccTLDs which have rebranded and considered by Google as generics, such as tv, me, and io, and lately, pw, and made-up brandables, such as showcased on BrandBucket, such as these favs in the finance section:
Lexicoin
Hatchbuck
Flynance
Paycasso
There are so many new categories of tech, or new applications of old tech, that new gTLDs will be right at home, IMO.
Graphic artists already heavy use the dot new extension in design, such as these navigation buttons:
http://www.fastcocreate.com
RE: @Dont: “Why didn’t the major tv networks/cable channels switch from .tv to .com? Made perfect sense to me: abc.tv, nbc.tv, cnn.tv, espn.tv.”
but some news channels and other things did.
SOME. not all.. were you expecting ALL or even a majority? why? who would dictate that?
some of you guys are constantly looking for some standard to be set. theres probably not going to be a standard. a few businesses switched to .TV because it was intuitive and they felt like it.
but only a few, right?
and everyone in the USA has seen “a few” .TV domains used in commercials, and like major league baseball, for example…
you realize “a few” is about to become a zillion, right?
math.
Folks – .TV does not mean television and was not intended to mean TV or Television. That is why there was not a huge transition to that extension for Television based companies. .TV is the country code for a tiny island in the south pacific – Tuvalu. It is not an ICANN accredited TLD.
Yes there have been previous attempts to re-brand the ccTLD to mean TV, first by IdeaLabs when they made the first deal with the country to run the extension and then by Verisign when they took it over, and yes, the majority of registrations in .TV are related to the spin to TV/Television industry, however, the fact remains that it is still a country code domain, just like .ws, .cc, .fm, .am, .pw, and .LA…all making a stab at rebranding to another meaning than what it really means.
That is not the case with the new TLDs where the key word right of the dot word, actually has meaning for what its intended for.
Its not comparing apples to apples…..
Monte,
I totally and completely disagree with you,
TV means whatever the public wants it to mean, nor you or me nor the registry nor registrars can influence what people “see and hear” …
People are clueless in that TV has anything to do with TUVALU…hell! they probably never even heard of that “sinking island” /country.
Even that those 2 incredibly powerful letters are positioned in our daily lives and daily and constant vocabulary …the ‘thing’ is people never related/equated DOT TV as something they could ‘type in” as an address (URL) in their browser…
By the same token this is what 99% of the New gTLD should expect to happen or experience in the months years to come
DOA= Dead on Arrival.
This time domainers are not buying any snake oil, 1)Money to tight to mention, 2) Domainers got wiser “they are not buying the Gold Rush argument” 3)Dilution of biblical proportions (of all kinds) …
I wish Berkens reposted Elliot’s “New gTLDs Will…” great read from great “un-bias” minds…
.
the part about it really being the ccTLD is mostly irrelevant. even the part about them “not being an ICANN accredited”
who cares? not the public. they dont know what any of that tech jargon means..
but i think you’re underestimating the new influx of domainers that will come.
also, this isnt FOR domainers to make money.
99% die? by “die” you mean be unprofitable for the registry right?
99% of them, really?
“…the ‘thing’ is people never related/equated DOT TV as something they could ‘type in” as an address (URL) in their browser…”
@Domo sapiens
This is the bane of the entire dilemma.
Search was cleverly cornered. It’s a huge trick that must be addressed before any other adventure is undertaken. Searcher behavior is paramount. Firstly, people have got to be encouraged to type in what they are looking for in the browser; then they have to be educated to use other TLDs beside .COM, before anyone begins to take other TLDs seriously. Would there be a few knowledgeable searchers? Sure, but not enough in my opinion.
I made a point a few days ago that, if one new gTLD succeeds, then all of them will succeed. The reason I said that was that, the thing that new TLDs have to overcome, they have to overcome together, and that is that internet user behavior should tilt to people directly entering alternate TLDs, particularly using exact match terms before, and after the dot; once users begin to do that, then any of them would be successful. As far as individual new gTLDs going it alone, and competing directly with .com, forget about it. They all succeed, or they all perish.
“I made a point a few days ago that, if one new gTLD succeeds, then all of them will succeed.”
This may be true Domenclature but some will fail because they just plain outright SUCK such as .horse, .dental, .christmas, .rodeo just to name a few. Maybe Michael should do a post on which gTLDs will fail and which will not and why.
@todd,
Success, and failure, in this respect can be measured by intended use. Are people searching for products and services in the field of intended use.
Just as not every .com website is successful, .com is a successful TLD.
If someone looking for a thoroughbred begins by going to thoroughbred.horse, and one looking for Kaimanawa goes to Kaimanawa.horse, and yet another looking for Arabian goes to Arabian.horse, then .horse is on its way to success.
However, to get there, searchers will need to be in the frame of mind to use exact-match before and after the dot.
We have domain experts lined up on our program schedule at DomainingLive.com to tackle these issues. You will have to consult our program TVguide for times. Meanwhile our line up today includes, Monte, Rick Schwartz, Doamin Sherpa, Skip Hoagland, Simon Johnson, Mike Berkens, Epik, Andrew Rosener, Jeff Gabriel, News Channels…
Do it Live!
DomainingLive.com
@DC
I am not saying .horse will fail because its not sellable but I am saying that .horse will fail because there will not be enough registrations to carry the extension for the long haul. This will happen also with Christmas, Rodeo, Surf, Vodka, Actor, Build, Camp, Dental and on and on…
99% die? by “die” you mean be unprofitable for the registry right?
Yes, Open new gTLDs.
ontheinterweb wrote:
> you realize “a few” is about to become a zillion, right?
> math.
Instead of “math”, you might as well have said “botany”. Would have made as much sense.
ontheinterweb wrote:
> who cares? not the public. they dont know what any
> of that tech jargon means..
In general, “the public” is familiar with very few domain extensions. .COM, of course, and then, .ORG, and .NET… maybe .TV… from there things get a bit… confusing. Adding all of these gTLDs isn’t going to change that. It will likely only confuse people even more, and have them wondering if they’re ‘legit’ sites, or places they’d better not go if they want to keep Malware off their computers.
My dad isn’t even familiar with .CO, even although I own some, and he watches the Super Bowl and has seen the commercial. All these new gTLDs might as well be .MOBI or .NAME, as far as “the public” is concerned.
Let me quickly add that, my definition of success when it comes to new gTLDs is pertaining to Registries with good intentions. Those Registries that calculate their success in terms of relative gain. Those concerned about the success of the Registrants and businesses associated with their names.
It does not however apply to unscrupulous Registries who calculate their own success on how much money they made from domainers, and those left holding the proverbial bag. Those types of Registries must be confronted, and challenged. And I intend to do just that.
Domenclature you could start with .Mobi which made all kinds of promises, in particular ICANN contract requirements of trustmark-verified mobile website compliance and stakeholder input.
After a little while .Mobi dropped every promise they made, causing premium investors (not me) to lose 95% of their investment.
@Grim
ok, botany, ice cream cones, meow mix!
anyway.. nah, the “public” will go where they’re told to go. if a website is advertised on TV that is called amazing.vacation that is the domain they’ll visit.
you wont have the option to “just stick with .com”…. some domainers say that like they are going to be loyal and only surf .com sites cause those are the legit ones…. yeah right.
you’ll “stick with” whatever your bank is telling you the official website is.
when you start seeing a zillion TLD’s in familiar words being advertised on television the whole thing about trusting a website because of the TLD vanishes into thin air.
the reason 1,000 TLD’s COULD do that when a dozen couldnt is easy man.
math.
maybe it wont work, but its unbelievable people are using 10 previous TLD launches as a precedent for why the public will be “confused” and “not trust them”
do you know how confused my mom was when she first used a computer?
should we just dumb everything down because some people dont want to learn?
“anyway.. nah, the “public” will go where they’re told to go. if a website is advertised on TV that is called amazing.vacation that is the domain they’ll visit.
you wont have the option to “just stick with dot com ”…. some domainers say that like they are going to be loyal and only surf .com sites cause those are the legit ones…. yeah right.
you’ll “stick with” whatever your bank is telling you the official website is.”
Bull Crap!
That proved to be wrong for Overstock even after they spent Millions and Millions of Dollars in prime time TV pushing people to go to their now failed “O Dot Co” aka O’Crap (Ads ran from CNN to CNBC) :
from ad AdAge dot com/ Nov 2011
Overstock dot Com officially rebranded itself as O dot Co about six months ago. It changed the sign on the NFL stadium to which it owns the naming rights, revamped its website with O dot Co signage, and began an aggressive run of TV commercials that declared, “Overstock dot com is now O dot Co.”
Except that now it’s not.
The company is returning to Overstock dot Com on the website, in online ads, and in new TV ads for holiday.
The online retailer’s president, Jonathan Johnson, said it is stepping back from the O dot Co name “for now,” though not abandoning it outright.
Confused? So were customers. Mr. Johnson said customers responded well to the O dot Co advertising, but after watching the spots, “a good portion” of those who sought out the website went to O dot com, instead of O dot Co (O dot com is one of the off-the-market single letter domain names still held by ICANN.)”
next…
but what happens when 500 “O.co mistakes” happen all at once?
you dont think eventually the public will figure it out?
that occasional confusing .co, and occasional .info will also now have 1,000 friends of .anything that stands a better chance normalizing .weird TLD’s than just a handful ever had.
that doesnt mean domainers will be able to figure out which combination of words will do the best or be able to flip them… seems like it’d be to random to figure out at first.
there is hype around .web so those will probably do well in the domainer community. although i think its silly focusing on one mediocre TLD that is .net’s second cousins sister… but if people are saying it will “do well” the way they are then thats a self fulfilling prophecy sorta..
Todd
“”“I made a point a few days ago that, if one new gTLD succeeds, then all of them will succeed.”””
I couldn’t disagree with you more
On the
1 out of 1o million registrants will be as successful as Overstock
Come on now
SO guys I think .horse which has been discussed here has a lot of play
there is the racing industry those who show horses all around the world
I had a friend that used to show Paso Fino’s and thousands of people came (and probably still do come) to Georgia every year for the national championships and that is just one breed of horse.
The horse industry is huge.
not sure what you’re saying about overstock..
im saying if more businesses were using/advertising “weird/unrecognized” TLD’s all at once people would make typing mistakes less and pay better attention eventually knowing to read the web address completely just like you would a 1-800 or 1-888 phone numbers..
.CO is unique example too because its as close to looking like .com as you’re gonna get so there will forever probably be some traffic leakage.
anyhow, im not sure many brand new businesses are “failing” because they started up with a .co domain instead of .com… some domainers are HOPING people stay confused FOREVER which might have happened if a bajillion TLD’s wernt about to come out. people could have easily stayed confused for years when only a handful of “other” TLD’s existed the awareness level may not be enough…but it will be now.
@Monte If I was to be really cynical, I would consider that this new gTLD effort by ICANN was a response to the massive growth in ccTLDs over the last ten years and the comparative lack of interest in the gTLDs (info/biz/name/pro etc).
@Domenclature Those people are, for the most part, domainer experts rather than domain experts. There is a lot more to domains that domaining. Some new gTLD registries are going to find that out the hard way.
Domenclature.com
That is the second and last plug you are getting for your project which seems you are just taking a bunch of interviews from domainsherpa with or without permission and putting them on a new site
ontheinterweb wrote:
> @Grim
> ok, botany, ice cream cones, meow mix!
It looks like the posting style of your arch nemesis, BullS, is starting to rub off on you… there’s nothing wrong with that, as it keeps these posts entertaining.
ontheinterweb wrote:
> should we just dumb everything down because
> some people dont want to learn?
It’s not the 80s anymore, when every computer came with some form of built-in BASIC language, and a manual on how to program it. (I miss that decade.) The majority of people out there don’t want to be bothered to learn new stuff when it comes to tech. Keep it simple… that’s what they want. The new gTLDs will do exactly the opposite… and that’s why, for the most part, they’ll be ignored. Most people already have plenty of well-established decade+ old .COM sites that they’re visiting right now. Do they really need more? Do they have the time to visit more? Nope.
yea but… could you teach people a computer programing language in under 10 seconds by speaking one sentence?
hey .anything exists and its OK it wont bite.
but thats not how people will “learn” anyway… they’ll learn probably by seeing all these new tld’s at once… a lil .info here, a handful of .co there and then BAM a tornado of .anything
R. E. = ” Pretty much because it was one of three original TLD’s and people used it for a default when their .com choice was taken, but what will .net mean in a world of 1,000 new extensions? ”
Gambling on a gTLD as a permanent extension into the future is a fools gold strategy.
ANSWER : Building your Online business on a .net can be worth your online business survival.
The Most Important consideration for any online business is to build their business on a lasting and permanent foundation. The gTLD gamble is analagous to building your businees foundation on a flood plane where it could be washed away.
Gratefully, Jeff Schneider (Contact Group) (Metal Tiger)
Although Amazon and Google may EXPERIMENT with the gTLD Derivatives ,like others , it is growing vertically, as Rick Schwartz has said, and they may just run sub-domains as a larger part of their marketing strategy. Sub-domains are a great vertical growth strategy for the proven .COM Franchise holders. The large proven .COM Franchise companies will use the gTLDs for .COM traffic aggrigating purposes, funneling traffic back to their .COM Franchise Profit Centers.
Meanwhile many small business owners who are not well branded .COM Franchises will be fooled into adopting the gTLDs , and will be lost in cyberspace, by adopting the gTLD offerings over the wiser choice .COM Franchises, thereby cutting themselves off from the .COM Channels superior traffic velocity. This is Googles and Amazons grand design and it looks like there will be many unsuspecting takers of the gTLD industries offerings. The hook is being set and there will be many suckers taking the bait. We know one thing for certain Google.com, Amazon.com will always adopt marketing strategies to thwart new online business competitive startups, even if they have to swallow a bit of the gTLD Kool-Aid. JAS 12/14/13
Gratefully, Jeff Schneider (Contact Group) (Metal Tiger)
yeaaaaaaaaaa
“gTLD derivatives” and “.COM franchises”
sure thing dude.
Anyone astute enough to follow the money trail pouring into to the Domain Pool, will be lead to the leading Benefactor :
A. gTLD Derivatives
B. .COM Profit Centers
Before you answer this question, consider the massive amounts of 5000 $ .COM Franchise Addresses that are now in a lot of start-ups hands and will be launched over the next year. This will only build the .COMs Strategic exposure, Wake up to reality not promotional Bluster.
Gratefully, Jeff Schneider (Contact Group) (Metal Tiger)
it doesn’t matter, domains such as “usebiz.com” are complete garbage and not worth anything.
R. E. ” it doesn’t matter, domains such as “usebiz.com” are complete garbage and not worth anything. ”
Oh really?
Gratefully, Jeff Schneider (Contact Group) (Metal Tiger)
yes, really.
but your posts are SO ridiculous on blogs that you are probably not even a real person.
you’re a character, probably a troll. in the history of reading comments on the internet, your comments and writing style are about as ridiculous as you can get.
what grown adult signs “Metal Tiger” at the end of all their posts… and the fake “contact group”
stated simply, you’re either trolling us all or batshit insane because absolutely nothing you say makes any sense or is super sarcastic and intended to mock the people you say you follow, like:
your weird Christ-like idolization of Rick Schwartz only adds to this troll theory… why do you constantly talk about the guy like he is your lord and savior? its embarrassing. I don’t know him but he must have one hell of a tolerance to see you posting his name all over like you’re associated with him and not tell you to just shut the hell up, or at least leave his name out of your mouth.
but I don’t believe you’re even a real person. its some sort of extreme domain character right, some kind of zealot with zero thoughts of their own, right?
Ontheinterweb? or whatever alias you hide behind.
You can check out my credentials over at Linkedin.com, and may We ask where we can check out your credentials??
Gratefully, Jeff Schneider (Contact Group) (Metal Tiger)
faceless cyber ghost.