Afternic, the world’s largest premium domain marketplace, and NameJet, a leading domain name auction platform, announced today have been selected by dotStrategy to launch the .BUZZ top level domain (TLD), which has just passed ICANN Initial Evaluation

Afternic has been tapped to define and value the .BUZZ reserve auction list, and to provide marketing and sales support for premium domain names.

.BUZZ premium domains will be sold through the Afternic marketplace.

NameJet will be the exclusive auction platform for the .BUZZ Sunrise, Landrush and Premium Domain auctions.

Together, Afternic and NameJet’s services will provide the end-to-end technical and marketing solutions required to successfully launch the .BUZZ registry.

The .BUZZ TLD provides registration space for domain owners seeking to label their internet-based content as noteworthy, or creating buzz around a brand, product, service, or event.

Appealing to content marketing groups, bloggers, advertisers and journalists, .BUZZ will be the destination for visitors seeking the latest information on a variety of topics.

In addition to the uncontested application for .BUZZ, dotStrategy has also applied to operate the Top Level Domain .FUN.

.BUZZ will be announcing Sunrise auctions in October, with Landrush planned for December, and domains available to the general public in early 2014.