Google Inc. its earnings after the market closed today, reporting a first-quarter profit of $3.35 billion, or $9.94 a share, compared with a profit of $2.89 billion, or $8.75 a share, for the year-earlier period.
Shares of Google are up just marginally after the report.
Google ends the 1st quarter with over $50 Billion in the bank.
Here are the details:
Google Inc. reported consolidated revenues of $13.97 billion for the quarter ended March 31, 2013, an increase of 31% compared to the first quarter of 2012.
Google Revenues (advertising and other) – Google revenues were $12.95 billion, or 93% of consolidated revenues, in the first quarter of 2013, representing a 22% increase over first quarter 2012 revenues of $10.65 billion.
- Google Sites Revenues – Google-owned sites generated revenues of $8.64 billion, or 67% of total Google revenues, in the first quarter of 2013. This represents an 18% increase over first quarter 2012 Google sites revenues of $7.31 billion.
- Google Network Revenues – Google’s partner sites generated revenues of $3.26 billion, or 25% of total Google revenues, in the first quarter of 2013. This represents a 12% increase from first quarter 2012 Google network revenues of $2.91 billion.
- Other Revenues – Other revenues from Google were $1.05 billion, or 8% of total Google revenues, in the first quarter of 2013. This represents a 150% increase over first quarter 2012 other revenues of $420 million.
Paid Clicks – Aggregate paid clicks, which include clicks related to ads served on Google sites and the sites of our Network members, increased approximately 20% over the first quarter of 2012 and increased approximately 3% over the fourth quarter of 2012Cost-Per-Click – Average cost-per-click, which includes clicks related to ads served on Google sites and the sites of our Network members, decreased approximately 4% over the first quarter of 2012 and decreased approximately 4% over the fourth quarter of 2012.
TAC – Traffic acquisition costs, the portion of revenues shared with Google’s partners, increased to $2.96 billion in the first quarter of 2013, compared to $2.51 billion in the first quarter of 2012. TAC as a percentage of advertising revenues was 25% in the first quarter of 2013, compared to 25% in the first quarter of 2012.
The majority of TAC is related to amounts ultimately paid to our Network members, which totaled $2.28 billion in the first quarter of 2013. TAC also includes amounts ultimately paid to certain distribution partners and others who direct traffic to our website, which totaled $680 million in the first quarter of 2013.
Income Taxes – Our effective tax rate was 8% for the first quarter of 2013.
Net Income – GAAP net income in the first quarter of 2013 was $3.35 billion, compared to $2.89 billion in the first quarter of 2012. Non-GAAP net income was $3.90 billion in the first quarter of 2013, compared to $3.33 billion in the first quarter of 2012. GAAP EPS in the first quarter of 2013 was $9.94 on 337 million diluted shares outstanding, compared to $8.75 in the first quarter of 2012 on 330 million diluted shares outstanding. Non-GAAP EPS in the first quarter of 2013 was $11.58, compared to $10.08 in the first quarter of 2012.
Cash – As of March 31, 2013, cash, cash equivalents, and marketable securities were $50.1 billion.
Headcount – On a worldwide basis, we employed 53,891 full-time employees (38,739 in Google and 9,982 in Motorola Mobile and 5,170 in Motorola Home) as of March 31, 2013, compared to 53,861 full-time employees as of December 31, 2012.
R. E. = ” Overstock is still using O.co for international markets.
http://www.deseretnews.com/article/865577443/Overstockcom-Oco-and-domain-branding-ideal-for-the-international-web.html?pg=all
Godaddy is moving away from .com
Google is in the process of moving off .com ”
________________________________
These two players are just a small cog in the wheel of the .COM Universe.
Google .com and Godaddy.com are not Online Gods.
The other 99.9%+ .COM holders reign supreme, you are deifying false idols,and assigning way too much power to them unwisely.
Google.com and Godaddy.com are nothing without their .COM Profit Centers.
This is a KEY CONCEPT you need to grasp.
Prime .COM Domain Foundations are currently the conduit for Trillions of Revenue Dollars. There are no limits to the actual value of some Domain Names. Those who scoff at the prices of some Virtual Business Foundations, just don’t know all the metrics involved in the End Users Mind, as well as their Key Strategic value in unlocking Mass Marketing Principles
.COM Profit Centers collectively have funneled more currency transactions via their Foundations than any other Asset Class in History.
Gratefully, Jeff Schneider (Contact Group) (Metal Tiger)
*sigh*
its almost like some people are more concerned getting their ‘predictions’ correct and being right all the time rather than watch the entire situation as it unfolds and adapt accordingly.
@ ontheinterweb
You will be sighing even more as the freight train called( .COM URL Centric Marketing) either pushes you off the tracks or runs you over, its your choice.
Gratefully, Jeff Schneider (Contact Group) (Metal Tiger)
Hello MHB,
Google is diversifying into other segments seeing that their stranglehold on Ad business is waning. They still may end up like AT& T . Many agencies and competitors eyes are on their Ad practices, and anything like gTLD manipulation in their favor will be stonewalled.
Count on it!
They are not the gTLD savior everyone is counting on.
.COM URL Centric Marketing has been gaining steam for close to thirty years and will endure long after SEO manipulated Marketing flounders into the future.
Gratefully, Jeff Schneider (Contact Group) (Metal Tiger)
which part of ‘Revenue Up 31%; Paid Clicks Up 20%; Cost Per Click Down 4%’ is waning?
I am using PTC too, and its working fine. I am still on the beginning, but its OK.
I am using this two websites:
http://images.neobux.com/imagens/banner9.gif
http://www.tlcbux.com/images/banner1.gif