HuntingMoon.com Brokers The Sale Of Pornstar.com For $1.5 Million

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HuntingMoon.com announced that they have successfully brokered the sale of the website Pornstar.com for $1.5 Million dollars.

This sale follows HuntingMoon sale of Eric Borgos’ adult domain portfolio for $1.3 Million.

Lets point out right away that PornStar.com is an operating site not just a domain and the sale included all content, affiliates and members.

The sale transaction started in 2010 and after a year and a half of payments, the buyer is now taking possession of all of the assets and plan to  redevelop the site according to Evan Horowitz, CEO of Hunting Moon.

Some other interesting facts Evan shared with us is that he along with this partner Michael from HuntingMoon, originally bought pornstar.com from L & H Apparel/Pornstar Clothing Company in 1999.

Evan and Michael sold the domain direct to Mallcom for the second pornstar.com transaction a few years later — and, then brokered the name via HuntingMoon for a third transaction on the same domain!

HuntingMoon’s founders have handled over $2.5M related to this domain.

A second interesting tidbit about this sale is the fact that the lead was generated via HuntingMoon’s partnership with the GFY.com community.  Not long after the partnership was forged, did the sale happen.  Any question marks about whether the adult community would continue to buy top web properties, during a reported contraction of the adult site market, were erased with this sale right off the bat in August of 2010.

A third factoid that is of note, is that the domain was sourced by David at HuntingMoon within a few short weeks of his hiring.  So, a new member of the team brought in a $1.5M sale during his ramp-up period of his employment contract.

HuntingMoon.com ongoing AVN Internext Adult Domain Auction featuring hundreds of adult domain names is taking place thru February 9.

For more information on the AVN auction or to bid please visit: bid.huntingmoon.com.

About Michael Berkens

Michael Berkens, Esq. is the founder and Editor-in-Chief of TheDomains.com. Michael is also the co-founder of Worldwide Media Inc. which sold around 70K domain to Godaddy.com in December 2015 and now owns around 8K domain names . Michael was also one of the 5 Judges selected for the the Verisign 30th Anniversary .Com contest.

Comments

  5. Owen frager says

    Here’s a guess
    300 million Hollywood movie now in production
    Called porn star the linda Lovelace story
    Had a set back when Demi Moore had to resign and the scrambled to find another big star to play gloria Steinem
    There’s going to be a lot of buzz and embarrassed politicians who’s names may be changed
    But it will be coke whores orgies roll play. The family values anti porn actors by day and then the taxpayer expense accounts dropped like $10k-100k for one night expensed as town hall meet
    If you thought it amazing that Elliot spritzer spent 50k on escorts wait till you see the millions taxpayers Spent
    I think this will be huge

  7. Cartoonz says

    Small world… I know the twins well that had L & H Apparel/Pornstar Clothing Company. Two local Santa Barbara kids that made a fortune, the domain was small change compared to what they did in the 90’s.

    Congrats Evan!

  8. Eric Borgos says

    I did not have anything to do with the sale of Pornstar.com. HuntingMoon mentioned me because they were just promoting how they are able to get big adult domain sales, which is true. There are many good brokers for non-adult domains, but for adult domains they seem to be the best one by far.

  10. SEm says

    A nice sale. The answers to .xxx? Haven’t heard much about it since landrush. That’s a puzzling thing to understand where .xxx is going, for the average registrater. Their advertising seems to have fallen off the map. .co and .me still have lots of advertising , long after their landrushes. I’m always very interested to see which new TLDs survive. IMHO, there will only be survival of a couple. The money, REALLY, has to be there to back it up. .so has a lot of money behind it but it’s no where to be seen.

  11. Michael H. Berkens says

    Sem

    ICM hasn’t released any info from the landrush/sunrise auction.

    I have requested it several times