The Honest Company which is located in Santa Monica, California is the buyer of Honest.com which sold through Godaddy In December for $180,000
The company has some big names behind it including actress Jessica Alba and Brian Lee who also co-founded LegalZoom.com and ShoeDazzle.com
Our friends at Anything.com Ltd seem to sold the domain.
If you don’t know Anything.com, well they have one of the best domain portfolios in the world including domains like xxx.com.
You can check out a story the Honest Company, there new acquisition Honest.com and there founders here.
Hat tip: Trip Briscoe
Ron says
Somebody gets it…
Voltaire says
Honestly…!
This guy’s too cool for words…Just understands the internet – and, how people need to use it. Great!
Brad says
It sold for $180K.
Brad
Brad says
Oops. I submitted without finishing my comment.
It was a very fair price for this domain, and a smart buy.
Brad
**** StolenIdeas.Org on IndieGoGo.com **** says
an honest price 🙂
Matt says
In response to Brad . . . it’s a domain name. The only reason it sold for that much was because the new owners could afford it. There’s a difference between VALUE and PRICE.
L O says
there? or their…
Michael H. Berkens says
They just raised $27 million more
http://www.businessinsider.com/jessica-alba-has-a-startup-that-just-raised-27-million-2012-3?