According to a report by the research firm comScore, Inc., Google had its second straight month of disappointing growth in paid clicks. Data from comScore indicate that Google’s paid clicks in February rose only 3% compared with the same month a year earlier.
Paid clicks are the number of times Google search users click on a sponsored-search result, generating revenue from the company’s advertising customers.
Google reported 25% growth in paid clicks in its fiscal fourth quarter ended in December, but comScore data released last month showed flat growth in Google’s paid clicks in January
The February paid click figures could reinforce the perception that Google is vulnerable to the recent troubles in the broader economy.
Google shares are down $14 in early trading on Thursday.
About Michael Berkens
Michael Berkens, Esq. is the founder and Editor-in-Chief of TheDomains.com. Michael is also the co-founder of Worldwide Media Inc. which sold around 70K domain to Godaddy.com in December 2015 and now owns around 8K domain names . Michael was also one of the 5 Judges selected for the the Verisign 30th Anniversary .Com contest.
Interesting post – since there are many more Company’s entering the PPC Business they are taking part of the $$ in advertising revenue (customers) so google is NOT imune to the broader economy.
Interesting post – since there are many more Company’s entering the PPC Business they are taking part of the $$ in advertising revenue (customers) so google is NOT imune to the broader economy.