On Saturday we reported from the Art Basel show in Miami and compared the prices of art work to domains.

Now comes the report from the Christie’s auction held this past Saturday in New York that a bottle of 1926 Macallan Scotch sold for $54,000, or $2,100 an ounce. It set a record for a bottle of scotch. It also beat expectations.

The total generated at the distilled spirits auction was just over $300,000. Also exceeding expectations.

As we keep saying there is a tremendous market for anything rare.

The fact that generic domains are not only rare but have a commercial use, makes them cheap by comparison to other commodities and collectibles.

Our advice, buy a bottle of Johnny Walker Blue and use the other $53,800 on a good domain.