Google love affair for alphabet domain names continued yesterday as it bought the domain name ABCDEFGHIJK.com
The domain name which was owned under privacy at the time, was owned by the Whois Foundation earlier this year and seems to have an original creation date of 2004.
The domain name is another Google acquisition since acquiring abc.xyz for its Corporate parent Alphabet.
Google acquired the domain name abcdefghijklmnopqrstuvwxyz.com as part of its Alphabet domain name strategy.
Google now owns:
ABCDEFGHI.COM
ABCDEFGHIJ.COM
ABCDEFGHIJK.COM
ABCDEFGHIJKLMN.COM
ABCDEFGHIJKLMNO.COM
ABCDEFGHIJKLMNOP.COM
ABCDEFGHIJKLMNOPQR.COM
ABCDEFGHIJKLMNOPQRS.COM
ABCDEFGHIJKLMNOPQRST.COM
ABCDEFGHIJKLMNOPQRSTU.COM
ABCDEFGHIJKLMNOPQRSTUV.COM
ABCDEFGHIJKLMNOPQRSTUVWXYZ.COM
The domain names are owned by Google under corporate brand protection company and domain name registrar MarkMonitor.com
ABCDE says
That’s a bad news…
My ABCDE.COM is in danger!
Aamir says
Or you can have a big payday 🙂
Vincent says
YOu better run before google gets you.
Mark T says
Michael, just found Google also bought ABCDEFGHI.COM and ABCDEFGHIJ.COM
OT says
Mike, actually Google has bought the following alphabet .com domains.
ABCDEFGHI.COM
ABCDEFGHIJ.COM
ABCDEFGHIJK.COM
ABCDEFGHIJKLMN.COM
ABCDEFGHIJKLMNO.COM
ABCDEFGHIJKLMNOP.COM
ABCDEFGHIJKLMNOPQR.COM
ABCDEFGHIJKLMNOPQRS.COM
ABCDEFGHIJKLMNOPQRST.COM
ABCDEFGHIJKLMNOPQRSTU.COM
ABCDEFGHIJKLMNOPQRSTUV.COM
ABCDEFGHIJKLMNOPQRSTUVWXYZ.COM
Steve says
Prediction for 2016:
Google will buy Alphabet.com from BMA, for an undisclosed amount, which will include a partnership with driverless cars & telematics
If Apple can buy the iPhone mark from Cisco, and the iPad mark from Fujitsu, Google buying Alphabet.com from BMW.com (those 3 letter domains again) will be as easy as ABC + lots of $$$$
Expect those “Alpha” cars to go live in Europe in 2016, and stay in Beta for many years
Wadodo says
Will Google also buy ABC.COM? since they are using ABC.XYZ for their website..
Steve says
BMW, not BMA
I promise to stop tapping and drinking coffee at the same time – my resolution for 2016
Zach says
I predict BMW wants nothing to do with Google, and they will never sell them Alphabet. Google will change their name back as this Alphabet name is the biggest mistake perhaps in company branding history.
The damn brokerage firms must hear all day, “what is Alphabet” “it’s Google” “But where is Google” “Under G” “But I just want Google Stock” “you can’t you need to buy alphabet stock now” “I am so confused because this is fucking confusing.”
Google wants to distance themselves from… A strong brand and advertising dollars. They are the dumbest fucking company not the planet operating currently.
Krishna says
well said.
They made a big mistake. They are now buying silly names in stead of changing the name.
Steve says
@Zach
Dumbest company? Google is on track to become the first company to have a market cap of $1 Trillion. Making money via software and ads is much easier than creating and selling hardware or drilling fossil fuels and relying on geopolitcis and elastic economics for valuations. Apple, Samsung, Exxon – they will get bigger. Even Facebook will reach a market cap of close to $500 Billion. Revenue growth is off the charts.
BMW wants everything to do with Google. Negotiations are taking place now. Google could buy Alphabet.com for $100 million, or $500 million. Google has spent more than that on companies it acquired and killed, just to keep them from being a competitor.
Andrea Paladini says
Here we go, another Google’s cheerleader …
Following the heard is much easier than digging into things … good luck!
Andrea Paladini says
P.S.
All those alphabet domains are just a waste of money … agree with Zach on the branding mistake.
Wadodo says
It can only be a branding mistake only if google fail to secure Alphabet.com from bmw.
Seb says
Agree with Steve, Google will buy Alphabet.com from BMW for Something between $100 million to $500 million to end this branding failure and nightmare.
Raymond says
$1 billion for Alphabet.com
168 says
Steve,
I gotta say this is one of the best replies I’ve read to the Google story all year.
One of my client’s have begun experimenting with a driver free car in cooperation with an Auto giant.
(Not Google)
Picture guys in a parking lot with remotes and a life size RC! Puts a smile on my face every time.
Driver free vehicles could make a huge difference in traffic flow and fuel efficiency in congested areas,
then delivery vehicles, then big rigs, then to the sky !
Zach, It’s really very simple. Market caps will continue to rise now that we have a Global economy
and when you get the size of Google and others liability also continues to rise. Creating a holding
company disperses the liability and rightly so as each endeavor Google and others pour money into
should not effect the whole or other endeavors of the whole. I call it scaling liability.
I was at ground zero when the .com bubble burst which was about the time I first saw the Google sign
in front of one of their first buildings. I wondered the same thing. What’s Google ?! Oh i’m soo
confused! There were a lot of seemingly silly company names at that time. This is also when AOL was
huge and Yahoo was gaining ground. Yahoo did a great job branding something “beyond the norm”
for the time. I think real branding experts would agree, Google has hit out of the ball park with branding.
I’m looking forward to negotiating with Google.
Cheers !
zillions says
If they are to be taken seriously in this new field Google needs the .com domain name Alphabet.com, and giant Google has the money. After all, another giant Facebook reportedly paid $8.5 million to acquire the domain name FB.com.
All that overblown hype “Did Google Buy Alphabet.Xyz for $3,800”. Such a big deal – NOT. $3,800 is small change in your pocket.
http://www.thedomains.com/2015/08/11/did-google-buy-alphabet-xyz-for-3800/
and
“Meet Google New Parent’s Company Alphabet Whose Domain Name is ABC.XYZ”
http://www.thedomains.com/2015/08/10/meet-google-new-parents-company-alphabet-whose-domain-name-is-abc-xyz/
Nope, a giant like Google isn’t going to brand themselves with a tiddler suffix like .xyz hahahahahahahah, Google are just protecting all their options by registering as many suffices as they can. Meanwhile .xyz got a lot of column inches out of a bit of non-story. However that’s what they are good at.
Steve says
@168
I’ve negotiated with Google on 2 occasions. One went well. The other, not so much. I’m sure BMW will do very well — as they will be negotiating from a position of strength. But does Google really need Alphabet.com. No. But these guys usually get what they want.
What Google did with the separation of entities will save billions & increase its market cap.
Yahoo should have integrated Alibaba’s core offerings into its own platform upon investment, rather than now have Yahoo (which is in ruins) and the golden egg (large equity stake in Alibaba) which it can’t figure out what to do for “tax reasons”
168 says
Saving billions via separation may also be an indicator of market “reach” capped out.
My gut says it’s more about liability than increasing market cap.
I do advocate for acquiring all possible similar or confusing domains as a more cost effective “Protection”,
TM enforcement and knock-off prevention strategy, vs so called monitoring, TM bullying, waste of time and money UDRP’s all of which are on the rise.
No need for the extra baggage department because if you own it nobody can take advantage. I like simple.
Totally agree with your Yahoo statement. They missed the boat long ago and continue to make disjointed decisions or non at all. I was using Yahoo in the context of name branding and willingness to step outside
“Normal” company name branding.
Cheers!
Joseph Peterson says
If I were a company nearly synonymous with the internet …
launching a parent brand for a network of companies …
intending to call myself “Alphabet”,
then I would use Alphabet.net.
Not only does .NET encompass all those meanings
not only does it solve their .COM problem with respect to BMW,
not only has .NET been the 2nd-most used and recognized gTLD for 3 decades,
.NET and “Alphabet” r h y m e for common sense’s sake!
What really annoys me about this, to be honest, is that I was already pursuing Alphabet.net to brand a project of my own. (Still have theAlphabet.net.) To lose a target domain now to Google – a company I do not love – was doubly irksome.
Dotrader says
It would give .NET a boost if they did.
mark says
google is obviously a great company
but I still don’t get the alphabet branding…
they seem to have trouble coming up with
new ideas millennials can relate to
Steve says
@!68
I agree the move per liability is a factor, and probably a major one.
Think about the various companies within Alphabet that present potential liabilities:
Calico – health, longevity, Glucosensing via contact lens
Driverless Cars – enough said
Project Loon — with flying balloons providing Internet connectivity
Google Glass — already pulled for multiple lawsuits, until they “get it right”
Boston Dynamics — robots in the wild
Yeah, lots of risks there. Much more than a user clicking on a sponsored ad or opening an app on Android
Per ABC.xyz — Daniel Negari hit the jackpot on this one. The publicity on that story is worth lots of numbers, and he did a pretty good job running with it. I know many persons denigrate him for his tactics, but his tactics seem more like guerilla marketing, mixed with some early Richard Branson hucksterism
Sidney says
GTLD = Google To Lose Dollars