It was just back in March that the New York Times chatted about, what was at that time, a 5 week old app called Secret which uses the domain name Secret.ly

Today the company announced it has raised an additional $25 Million dollars, on top of the $8.6 million the company announced it raised in March from a number of well-known investors, including Alexis Ohanian, a founder of Reddit, and Bing Gordon of Kleiner Perkins Caulfield & Byers.”

“Secret connects people anonymously through their address books. Messages appear only as from “friend” or “friend of friend.” Juicy posts that receive a lot of likes or comments also appear occasionally, identified simply by the city or state where they originated.”

Yesterday according to the New York Times, released “a new version of the application that will allow people to sign up for Secret and find friends using their Facebook credentials. Previously, the service relied on a user’s address book and list of contacts to find friends and see their Secret posts.”

The company also introduced “collections” that will help organize messages posted on Secret and make it easier to browse by topics, such as humor, dating or food.”

The company also announced on Monday that it raised an additional $25 million in venture financing from a number of esteemed firms and angel investors, including Index Ventures, Redpoint Ventures, SV Angel and Fuel Capital.

“The new funding puts the valuation of Secret, a six-month-old company, at higher than $100 million.”

The domain name Secret.ly was sold on Sedo.com In October 2013 for $3,500.